Recently, because of the famous idol Lu Han’s birthday wishes, Manchester United’s official social media account has become lively again. According to several British tabloids, Manchester United is currently recruiting a social media operation to manage the club ’s Twitter and Ins, with an annual salary of up to £ 100,000.
As soon as this news came out, Manchester United fans all over the world were disheartened. They kept chanting to the club’s account on Twitter and recommended themselves.
In recent years, the social media industry has gained momentum. Since 2011, the media information and communication industry has remained one of the top four industries for college graduates ’employment choices, and new media as an important part of it has aroused widespread concern among graduates. How does it working in social media marketing?
Social media operations terminals have become quite popular. Currently popular new media terminals are mobile phones, computers, readers, e-books, etc. Most people with reading ability have new media reading terminals. The faster the new media update, the Means that the industry needs more and more innovators and technicians.
In recent years, the market size of China’s new media industry has maintained a rapid expansion. In 2017, the market size was 755.84 billion yuan, a year-on-year increase of 21.5%. It is estimated that the market size of the industry in 2018 will be around 900 billion yuan. In the future, with the introduction of industry-related regulations and the maturity and popularization of 5G and other related Internet technologies, China’s new media industry will usher in a golden development period, and the future market prospects are very promising.
With the rapid rise of the industry, the demand for new media talent has skyrocketed. From the perspective of the media industry’s demand for vocabulary frequency, new media and Internet vocabulary statistics rank first and second respectively, indicating that traditional media is currently actively using Internet thinking to move towards new media, and the demand for “Internet + New Media” talent is strong.
In the development of the new media industry, the industry has the greatest demand for operational talent. The operation, planning, and marketing word frequency statistics are ranked in the top three of the post word frequency, ranking first. The demand for talent in the new media industry is mainly focused on operations, and the main work is focused on the operation of social media.
In the current emerging career, the threshold for new media operation is relatively low. At present, the personnel engaged in this career are mainly from journalists, operators, copywriters, editors and other content workers, with the production of high-quality content as the core.
That ’s all for today. How much do you know about social media operations? Are you interested in it? Welcome to follow us and explore social media operations together.
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